The term of “cut” has two meanings: one is the diamond shape, the other one is the quality, determined by its polish, proportions and symmetry.

For women, the diamond shape is the most important characteristic when is coming to purchase a jewellery, and we don’t blame them!

They say, diamonds are girl’s best friend and it is easy to see why - the shape and sparkle gives you a wellbeing.

An uncut diamond, looks like any other stone. When the stone is shaped, the facets are created that reveals the diamonds ability to play with light and reward the viewer with a dazzling display of brilliance and fire.

There are many traditional cuts for diamonds, but the most popular is Round Brilliant.

These diamonds, when viewed from the top, are round, but contain 58 total facets, 33 on the crown or upper part, and 25 on the pavilion or bottom part.

This cut is elegant and is the standard cut of diamond. Other basic cuts are Emerald, Princess, Heart, Oval, Marquise, and Pear.



 The round cut is the most popular diamond shape available today; nearly 80% of all diamonds sold in the market place.

  Created by Marcel TolKowsky in 1919, a really well precise mathematic calculation is used to optimise the fire and brilliance in a round diamond.

  It has a variety of cut styles, including single cut (18 faces), Swiss cut (34 facets) and Modern Round Brilliant Cut, with a total of 58 faces (25 on the pavilion or bottom and 33 on the crown or the top of the diamond).



 It has similarity with the round diamond cut, and is the second popular diamond shape. The oval cut is oval in shape and is covered with rectangular faces.

It gives a slimming effect because provides a flattering illusion of length to the head. Oval diamonds are very popular as their length can accentuate long, slender fingers.

An oval diamond’s length-to-width ratio will determine the diamond’s outline, or, in other words, the way it will look when viewed from above. 



The cushion cut diamond known as a ‘’pillow-cut’’ have rounded corners and larger facets to increase their brilliance. This diamond cut has an open culet giving a classic and a romantic look. The origin of the name of cushion cut comes from Old Mine Cut, means small table and large faces, round corners and a square cut.

Cushion-cut diamonds are available in shapes ranging from square to rectangular. This shape has been very popular for more than a century because of this unique cut.




 The facets are four-sided and elongated, and parallel to the girdle. With square-cornered, rectangular stone. Usually is having 14 faces which gives to the diamond a high level of luster.

 Baguette cut diamond jewellery earned popularity in the 1920s and 1930s during the art deco and the art nouveau movements, which emphasised geometric form with straight, clean lines. Normally this shape of diamond is small and are commonly used as accent stones in diamond rings and other diamond jewellery.




The heart shape is the ultimate symbol of love. It has been a unique and extravagant choice for a piece of jewellery. If the cut has a flat centre it has 32 facets on the crown. Heart shaped diamond have a variety of silhouettes, from narrow to fat. Every woman has a particular preference when comes about the silhouette, the most common heart shaped diamond is approximately 1.00 ctw.




This is the most popular non-round diamond. It has a beautiful brilliance and unique cut. It’s the perfect diamond shape for an engagement ring.

The princess is traditionally a square cut; many diamonds are slightly rectangular which makes more affordable the diamond.

To be safe your princess diamond we recommend to be set with prongs that protect your corners.



The pear cut looks like a tear or rain drop because it has a single point and a round end. A pear-shaped diamond should possess excellent or very good symmetry, the point needs to line up with the apex of the rounded end. The shoulders and wings should form uniform, symmetrical curves, with no straight edges.

The unique look of the pear shape helps make it a popular choice for a variety of diamond jewellery.




The origins of this cut is in 1700s been named after Marquise de Pompdo. The marquise diamonds have one of the largest crown surface areas of any diamond shape. It is an elongaed diamond shape, and can make the finger of the wearer appear longer and slimmer.

It is the best cut diamond if you want to maximise the carat weight, giving you a much larger looking diamond.




The emerald cut has a square or a rectangular cut, with corners cut diagonally creating a unique optical appearance. This shape always highlights the clarity of a diamond.

Emerald cuts are usually rectangular or square, but they can also be triangular. They tend to have more faces than baguettes. The additional faces help maximize brilliance.




With a unique and beautiful shape, is nearly identical to the emerald cut, except that it is square. It is cut with rectangular faces in the same stile like the emerald cut.

The Asscher cut diamond was first produced in 1902 by the Asscher brothers of Holland, famous at that time because they were cutting the world’s largest rough stone (the Cullinan, at 3,106 carats).




Trimmed corners are the signature of this diamond, making the radiant cut a popular and versatile choice for jewellery. Radiant cut diamonds can vary in their degree of rectangularity.

The radiant cut diamond is the first square cut to have a complete brilliant cut facet patent applied to both the crown and pavilion, creating a lively and vibrant square diamond. It is a nice bridge between a cushion a princess cut, and for that reason looks beautiful set both rounded or square cornered diamonds.

The most important of the four C’s which represents the diamond’s properties, symmetry and polish.

When purchasing a diamond, it is wise to devote the majority of your budget to the best cut you can afford, since cut directly influences a diamond’s appearance. An ‘’excellent’’ know as an ‘’ideal’’ cut is what gives the diamond it’s fiery brilliance no matter how big or how small the diamond is. A well-cut diamond can mask less desirable qualities such as a lower colour or clarity grade.


                  SKALLOW                                                      IDEAL CUT                                                    DEEP

Diamond cut refers to the proportions of the diamond. If the faces are lined up correctly and the proper angles, light will enter the diamond and be dispersed in a magnificent array of colour. If a diamond is cut too deep or too shallow, it will leak light, have dark spots and not reach its beautiful light reflecting potential.

The following table lists proper diamond properties for ideal, very good and good cut diamonds.





Depth %









Thin - Slightly thick

Very thin - thick

Very thin - Very thick


None - Medium

None - Medium

None - Medium


Excellent – Very Good

Excellent – Good

Excellent – Good


Excellent – Very Good

Excellent – Good

Excellent – Good


Diamond cut is different from diamond shape. Diamond shape refers to the silhouette of the diamond when viewed from the top. The most popular shape is the round brilliant, followed by square princess cut.